在國際商務領域中,商用英文不僅是溝通的工具,更是展示專業形象的重要媒介。學習商用英文並不僅限於詞彙的背誦,而是要在商用英文面的聽、說、讀、寫四層面靈活應用。本文將以商用英文核心單字為主軸,幫助你全面提升商用英文能力,成為職場中的溝通高手。
[ 延伸觀看:2025 學好商業英文:了解商業英文在跨文化職場 6 大核心要素 ]
學商用英文:從聽、說、讀、寫全面掌握核心單字
聽:熟悉商用英文單字在真實語境中的應用
學習商用英文時,『聽』會是第一步,也是最能接觸到真實語境的途徑。透過商業會議、專業英文演講或 Podcast 或 Youtube 頻道等內容,去聽跟熟悉母語人士如何使用核心商用英文單字。
• Revenue(營收)和 Profit(利潤):在財務報告中經常聽到, “Our quarterly revenue increased by 20%, resulting in higher profit margins.”
• Merger(合併)和 Acquisition(收購):在企業新聞中常見,如 “The merger between Company A and Company B was finalized last week.
[ 延伸觀看:跨越語言障礙!實用商務英語聽力練習+370個高頻詞彙 ]
說:用正確商用英文詞去清晰表達觀點
『說』的商用英文能力體現了你的專業度與應變能力。要在會議或簡報中使用正確商用英文的詞彙,要熟悉它們的意義和搭配。例如:
- Target audience(目標客群): “Our target audience for this campaign includes young professionals aged 25 to 35.”
- Market share(市場佔有率): “We aim to increase our market share by 10% next year.”
- Outsource(外包): “We decided to outsource our customer service to improve efficiency.”
[ 延伸觀看:今周刊 – 超實用商務會議英文,怎麼說? ]
讀:從商業文章中吸收商用英文詞彙
在閱讀報告、新聞或專業文章時,你能接觸到大量的商用英文核心詞彙,並了解商用英文單詞在不同上下文中的使用方式。例如:
- Solvency(償付能力): “The company’s solvency is crucial to maintaining investor confidence.”
- Demand and supply(供需): “The current market demand exceeds supply, causing prices to rise.”
- Logistics(物流):”Efficient logistics management is key to reducing operational costs.”
[ 延伸觀看:10大英文新聞網站!CNN, BBC 等(按照難度分級)]
寫:商用英文單字提升書面溝通能力
商用英文寫作強調清晰與專業,無論是電子郵件、報告還是簡報,正確使用商用英文核心詞彙可讓你的溝通更具說服力。例如:
- Stakeholder(利益相關者): “We need to align our strategy with the stakeholders’ expectations.”
- Trademark(商標): “The company successfully registered its new trademark last month.”
- Expense(費用): “Our main focus is on reducing operational expenses without affecting quality.”
[ 延伸觀看:阿滴英文 – 商用英文書信寫作原則與技巧 ]
常用商用英文詞彙
商用英文初級詞彙 (A1-A2)
商用英文字 | 中文 | 例句 |
store | 商店、店鋪 ( n. ) | “Let’s go to the retail store.” |
shop | 商店 ( n. );購物 ( v. ) | “I like to shop online.” |
sell | 銷售 ( v. ) | “They sell products online.” |
buy | 購買 ( v. )、買入 ( v. ) | “I buy wholesale products.” |
logo | 商標 ( n. ) | “Nike’s logo is the swoosh.” |
icon | 圖示 ( n. ) | “Download Free Icons and Stickers for your projects.” |
bill | 帳單 ( n. ) | “The electricity bill is due.” |
price | 價格 ( n. ) | “The price is too high.” |
team | 團隊 ( n. ) | “Our IT team is very skilled.” |
商用英文中級詞彙 (B1-B2)
商用英文字 | 中文 | 例句 |
headquarters (HQ) | 總部 ( n. )、總公司 ( n. ) | “Apple’s headquarters is in California.” |
retail | 零售的 ( adj. )、零售業 ( n. ) | “This is a retail business.” |
wholesale | 批發的 ( adj. )、批發業 ( n. ) | “Costco is a wholesale store.” |
warehouse | 倉庫 ( n. )、貨倉 ( n. ) | “Amazon has many warehouses.” |
manufacturer | 生產商 ( n. ) | “They are a car manufacturer.” |
subsidiary | 子公司 ( n. ) | “Marvel is a Disney subsidiary.” |
entrepreneur | 企業家 ( n. )、創業者 ( n. ) | “She is a successful entrepreneur.” |
revenue | 營收 ( n. )、收入 ( n. ) | “Our revenue increased this year.” |
Inform | 告知 ( v. ) | “Please inform me of any changes to the schedule.” |
progress | 進展、進步 ( n.) ( n. ) | “Can you give me a progress report?” |
process | 過程 ( n. ) 、步驟 ( n. ) 、處理 ( v. ) | “Going to court to obtain compensation is a long process.” “Visa applications take 30 days to process.” |
商用英文高級詞彙 (C1-C2)
商用英文字 | 中文 | 例句 |
acquisition | 收購 ( n. )、併購 ( n. ) | “The acquisition was worth billions.” |
merger | 合併 ( n. )、兼併 ( n. ) | “The merger created a new entity.” |
solvency | 償債能力 ( n. ) | “The company maintained its solvency.” |
liability | 債務 ( n. ) | “These are our current liabilities.” |
outsourcing | 外包 ( n. )、委外 ( n. ) | “We’re outsourcing our IT support.” |
monopoly | 壟斷 ( n. )、獨占 ( n. ) | “They have a monopoly in this sector.” |
market share | 市場占有率 ( n. ) | “They have 60% market share.” |
etiquette | 禮儀 ( n. )、規範 ( n. ) | “Business etiquette is important.” |
商用英文專業術語
專業術語 | 中文 | 例句 |
R&D | 研究與開發 ( n. ) | “Our R&D department is innovative.” |
ROI | 投資報酬率 ( n. ) | “Last year my ROI was only 20%.” |
B2B | 企業對企業的商業模式 ( n. ) | “We focus on B2B sales.” |
IPO | 首次公開募股 ( n. ) | “The company launched its IPO.” |
SWOT | 優勢、劣勢、機會、威脅分析 ( n. ) | “Let’s do a SWOT analysis.” |
KPI | 關鍵績效指標 ( n. ) | “These are our main KPIs.” |
OKR | 目標關鍵成果 ( n. ) | “Take a look at our OKR examples, which include company-wide examples.” |
CRM | 客戶關係管理 ( n. ) | “We use CRM software.” |
ERP | 企業資源規劃 ( n. ) | “The ERP system needs updating.” |
ROE | 股東權益報酬率 ( n. ) | “The ROE is improving.” |
商用英文片語
商用英文片語 | 中文 | 例句 |
take off | 休假、開始成功、起飛、突然離開 | “He took two weeks off in September.” “Their business really took off.” “The plane took off at 8.30 a.m.” “When he saw me, he took off in the other direction.” |
bottom line | 底線、利潤 | “What’s the bottom line?”“How will the rise in interest rates affect our bottom line?” |
game plan | 行動策略、計畫 | “What’s our game plan?” |
touch base | 聯繫、保持聯絡 | “Let’s touch base next week.” |
in the red | 虧損中、處於赤字 | “The company is in the red.” |
cut corners | 偷工減料、節省成本 | “We never cut corners.” |
focus on | 特別關注 | “ We need to get away from generalities and focus on the issues.” |
on the same page | 有共識 | “We have called this meeting to ensure we are now on the same page regarding the issue.” |
drop the ball | (尤指由於愚蠢或粗心)犯錯誤 | I’ll freely admit to dropping the ball on this occasion, but I’ll fix it. |
實際演練: The Big Deal 用商業故事帶入商用英文字
這是一個關於企業併購的現代商業可能發生的狀態。在台北信義區的 Global Tech Corporation 總部,行銷主管和財務總監正在評估收購一家 AI 新創公司的計畫。
- 時間:2025年春季
- 地點:台北市信義區,Global Tech Corporation 台灣總部(headquarters)
- 主角:
- Sam Chen – 行銷部門主管(Marketing Director)
- David Wang – 新創公司 SmartAI 的創辦人(entrepreneur)
- Jeff Liu – 人力資源經理(HR manager)
- Michael Zhang – 財務總監(CFO)
第一幕:早晨會議
- 時間:早上 9:00 地點:Global Tech Corporation 25樓會議室
“Good morning, team!” Sam 走進會議室,手裡拿著筆記型電腦。今天是個重要的日子,公司正在考慮收購(acquisition)一家當地的AI新創公司(startup)。
Jeff 正在檢查團隊的工作排程(schedule): “We need to review the staff roster for the new project.”
Michael 插話: “Before we proceed, let’s look at the budget and ROI projections.”
第二幕:商業談判
- 時間:下午 2:00 地點:公司談判室
David Wang 和他的團隊抵達了。他們的公司 SmartAI 在市場上已經有了不錯的表現(market share)。
David 看著資料: “Our company’s revenue has doubled in the past year.”。
Sam 注意到這是個好機會(opportunity): “Your AI technology could really help us scale our business.”
第三幕:決策時刻
- 時間:下午 4:30 地點:執行長辦公室
Michael 提出: “The forecast looks promising, but we must consider the liabilities.”
Jeff 補充:”We should also think about company culture integration.” 最後,雙方達成了一個雙贏的局面(win-win situation):
- SmartAI 將成為 Global Tech 的子公司(subsidiary)
- David將繼續擔任技術長(CTO)
- 雙方的研發團隊(R & D team)將合併
第四幕:慶祝晚宴
- 時間:晚上 7:00 地點:信義區某高級餐廳
遵循商業禮儀(business etiquette),大家舉杯慶祝這次成功的合併(merger)。
Sam 對 David 說: “This deal will really help us think outside the box.”
David 微笑回應: “Yes, it’s time to get the ball rolling on our new projects.”
來 Afterwork 下班後英文俱樂部,感受道地商用英文
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Afterwork 提供針對商務人士設計系統性的商用英文課程,包括英文簡報、商務信函撰寫、國際會議對話等,以及遠距 Remote working 可能碰到的英文口說 、Business networking 系列、Idioms for the workplace (工作俚語),精準抓到職場人商用英文會有的需求。一次系統性讓學員上商用英文課,整體省時比網路自行拼湊資源有效率得多。
[ 延伸觀看:工作忙碌也能學好英文?上班族英文的高效學習祕訣 ]
可完美符合上班族的彈性學習時間
上班族最重視的是時間效率,會需要利用下班後或週末的空閒時間學習英文。Afterwork 透過線上課程善用 Google Meet 的便利性,一台電腦一個咖啡廳座位就可以上線上課。週一到週六有不同外師線上開課,讓上班族跟課可以靈活安排學習進度,若不幸缺席,還可以看錄放版本,感受同學跟外師的互動,讓職場人學習商用英文之路不因忙碌缺席。
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多元文化 | 澳洲生活、愛爾蘭生活、素食主義與素食主義、選舉、文森梵谷等主題。 |
日常生活 | 飲食、參加婚禮、健康和健身、購物用字等主題。 |
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累積單字量,助你駕馭商用英文的聽說讀寫
從掌握核心商用英文單字的正確發音與實際用法,到在口語交流與書面溝通中熟練運用,都需要透過不斷的實戰練習,才能達到英文能力的提升。是一個需要耐心與持續投入的過程, Afterwork 商用英文課能夠幫助學員更快,有自信的駕馭商用英文所需的核心技能。
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延伸閱讀
2025 學好商業英文:了解商業英文在跨文化職場 6 大核心要素
參考資料
- 參考資料 1:104 多益在職場上有用嗎?這 10 種行業最看重 各產業 TOEIC 成績一覽
- 參考資料 2:Cheers 近 7 成台灣企業需要一流英文人才!
- 參考資料 3:台灣公務人員 英語文能力現況調查報告
- 參考資料 4:今週刊 每天工作追著跑 上班族哪裡有時間學習
- 參考資料 5:從職場需求檢驗台灣大學商用英語課程